udaan, India's largest eB2B platform operates across diverse categories including FMCG, Staples, Fruits & Vegetables, and Pharma. With an extensive network of retailers nationwide, thousands of suppliers, and leading national and regional brands on the platform, udaan enables efficient supply chain and logistics operations driven by technology and focused on B2B trade. udaan also enables financial products & services to small businesses, manufacturers, and retailers through udaanCapital - a fintech focused on addressing the working capital requirements.